Press releases can spotlight information that is interesting
and newsworthy about your business, product, service or
It is a powerful marketing tool and should be used in
almost every properly integrated marketing plan.
Greenpoint Marketing can professionally write and submit for
distribution and syndication individual and regularly scheduled
press releases which will help you achieve your marketing goals
in several ways.
Press releases online have a very positive impact, when
optimized correctly for your web site's search engine position.
When press releases are distributed and syndicated, they are
sent to thousands of organizations and publishers on the
internet including - news organizations, internet news
organizations, search engines, RSS feeds, and others
Small businesses, professional practices and nonprofit
organizations can experience a solid surge inn traffic and
interest for their offerings at a fraction of typical
advertising costs when they incorporate press releases into
their marketing plan.
Typically, press releases are distributed to Google News and
Yahoo News and will soon be indexed in their news search
engines. For example a press release on your new pizza recipe
at your local business may soon show up in the news results
with a link to your website inviting visitors to visit you
pizzeria or place an order !
Press release produce a solid return on investment or ROI
distributing your message quickly, highlighting your website
and business, which can produce traffic, customers and
In summary- Press Releases Can
- Reach millions of internet and news readers in a short
period of time
- Produce a surge in traffic to your website
- Help you attain high search engine rankings when
- Get the word out at relatively low cost